We Want to Hear From You: The 2021 NU/PIA Independent Agent Study
For the fourth year in a row, PIA is partnering with ALM Media’s National Underwriter Property & Casualty to conduct a survey of their readers and PIA members to provide a better understanding of the challenges agents are facing.
We expect the results of the 2021 NU/PIA Independent Agent Study will provide key insights into the evolving insurance market, customer demands and the impact of technology. Surveying by NU and PIA is underway.
Key highlights of this research project will be shared in print and online as a data-rich cover feature of charts, graphs and editorial analysis in National Underwriter Property & Casualty and in PIA Connection. The summaries will also be available on both NU’s and PIA’s websites.
From an insurance-industry perspective, 2020 was about as calm as a bull in a china shop.
This year’s survey findings will provide key insights into the evolving insurance market, customer demands and persistent challenges that agents face.
In addition, the latest survey will focus on technology and will be able to gauge the changes in agent use of technology subsequent to the COVID-19 crisis. The previous NU/PIA Independent Agent Survey was completed just prior to the onset of the pandemic. Results will be published by PIA and National Underwriter beginning in February 2021.
Make sure your voice is heard by following this link to the survey